Bailey Nelson is an optometry brand that focusses on high quality eyecare in a customer-focused, modern way. When they decided to bring in AfterPay, it opened up a whole new customer base.

In this promotional video, we decided on a documentary style approach mixed with setup scenes to create an energetic and fun promo that speaks to the real benefit that AfterPay brings to their business. Using Easyig with handheld movements, mixed in with gimbal and tripod shots, we captured the story of the real life founders, as well as the whole customer experience. Filmed on location in Sydney, Australia.

MY ROLE:

DOP & Camera Operator

CREW:

Production Company: Story Machine

Director: Turei Cooze

Producer: Katrina Olsen

AC: Christine Anderson

B Camera: Tom Anlezark

Gaffer: Matt Willis

Art Director: Jodie Andarakis

Sound Recordist: Joseph Dutailis

GEAR:

Red V Raptor, Red Komodo

Richard Gale Vlavius Prime Lenses

Wireless Directors Monitoring Kit

DJI Ronin

Easyrig